Telephone Surveys

Effective Market Research depends on accurate data collection. At MSGNI, we ensure our interviewers are highly trained and supported by a well experienced Management Team.

Supervision over the interviewing process is performed through extensive interviewer training, monitoring and performance review.

Using a client approved Computer Assisted Telephone Interviewing (CATI) software, random interviewing or call monitoring allows our telephone interviews to be checked for clarity, understanding and completeness of coverage.